It is the 14th year in a row as Microsoft by solid margins leads “the Gartner Magic Quadrant” for analytics and business intelligence platforms.
Today, Microsoft Power BI is used in more than 250,000 companies worldwide, including 97% companies of Fortune 500 list. The solution helps to create a “data culture” and enables top management to make strategic decisions based on qualitative information about the company’s operations, received in real time.
Microsoft Power BI users have highlighted several key benefits of the solution, including:
- Seamless integration of Power BI with Office 365 and Teams.
The inclusion of Power BI in the Office 365 E5 SKU has significantly expanded the platform’s distribution channel by making the solution automatically available to all Office 365 users. Power BI integration with Microsoft Teams has brought the possibility of using analytics to tens of millions of active Teams users.
- Perfect price and quality combination.
With a truly low cost, Power BI became available to businesses of all sizes. Despite its affordability, Power BI includes a range of advanced analytics and machine learning capabilities, as well as AI-powered services.
- Power BI continuous development.
Microsoft continues to actively invest in Power BI development. A coherent and budding roadmap developed for the application implies a number of possibilities that will be available for users in the near future. Fast, user-driven innovation, new features released weekly. As recently as in 2020, Power BI users received hundreds of additional features, including: advanced analytics with artificial intelligence capabilities, including NLG (Natural-language generation), a number of ready-made, visual reports, etc.